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China's coffee market is expected to reach 300 billion yuan in 2020.

China's coffee market is expected to reach 300 billion yuan in 2020.

In recent years, more and more Chinese people begin to taste western drinks on the tip of their tongue. On November 10th, foreign media reported that senior officials at Volcafe, the coffee division of British commodities trader EDF Man, said that China's annual coffee production would double in the next five years, and that production might increase again if there was sufficient demand and prices could make farmers profitable. This year's nationwide shopping

2014-11-25
An exclusive interview with Wang Jinlong, Chairman of Starbucks China

An exclusive interview with Wang Jinlong, Chairman of Starbucks China

Mr. Wang Jinlong, president of Starbucks China, a well-known global coffee brand, came to Shenzhen to attend the third Shenzhen Summit of China Entrepreneur Forum. After the meeting, the reporter conducted an exclusive interview with Wang Jinlong. Wang Jinlong is gentle and gentle as the global vice president of Starbucks, which has been named the brightest star brand by BusinessWeek and a Fortune 500 company.

2015-04-09
The 4th China Mangshi Coffee Culture Festival will be held in Mangshi, Dehong Prefecture.

The 4th China Mangshi Coffee Culture Festival will be held in Mangshi, Dehong Prefecture.

China Economic News Network: (Deng Daoyong) on December 30, the reporter learned from the Yunnan Coffee Industry Association: sponsored by the China-ASEAN Coffee Cooperation Committee, the China Coffee Engineering Research Center, and the Yunnan Coffee Industry Association, the 4th China Mangshi (International) Coffee Culture Festival hosted by Dehong Hougu Coffee Co., Ltd. will be held in Mangshi, Dehong Prefecture, from January 23 to 25, 2015.

2015-01-13
Coffee production and consumption in China

Coffee production and consumption in China

Guanyanxia food industry analyst pointed out: the world consumes at least 400 billion cups of coffee every year, and the current global coffee consumption is about 10 million tons. At present, the Chinese market is in an environment that continues to meet the growing material and cultural needs of people, which also provides a good external environment and market space for imported coffee. With the increasing number of drinks in China

2016-06-04
Nestl é expands the scale of purchasing coffee beans in China and is optimistic about the Chinese market.

Nestl é expands the scale of purchasing coffee beans in China and is optimistic about the Chinese market.

Yunnan Pu'er is an important planting base of Nestle Coffee, and the settlement of Nestle Coffee Center seems reasonable. Statistics show that there are about 123000 farmers in Yunnan, planting an area of about 124000 hectares of coffee, while the annual output of raw coffee beans is 70, 000 to 100000 tons. The Nestle Coffee Center, completed on March 23 in Pu'er City, covers an area of 30,000 square meters. According to the project planning, the central planning

2016-08-26
Greater China Coffee Elite Forum

Greater China Coffee Elite Forum

Since its establishment two years ago, the Coffee Office has organized a number of large-scale publicity activities, the second "Coffee Night" in Beijing, the large-scale publicity activities in Shanghai, the Guangzhou Coffee Expo, the "hundred cities, thousands of Pavilions, ten thousand people", and so on. It is said that the publicity campaign is very effective.

2014-07-09
The second China-ASEAN Industry Cooperation meeting was held on July 3.

The second China-ASEAN Industry Cooperation meeting was held on July 3.

On July 3, the second Kunming Conference on China-ASEAN Industry Cooperation will be held in Kunming Haigeng Hall. The theme of the meeting is China-ASEAN Free Trade area: building interconnection between industries. The meeting was jointly organized by the Chinese Secretariat of the China-ASEAN Business Council and the Kunming Municipal Government with the support of the Chinese Ministry of Commerce and the China Council for the Promotion of International Trade. The meeting will invite the ASEAN Secretariat and relevant ASEAN countries.

2016-09-20
Analysis on the Market pattern and Development trend of China's Coffee Industry in 2015

Analysis on the Market pattern and Development trend of China's Coffee Industry in 2015

Judging from the current competition pattern of China's coffee industry, in the field of instant coffee, domestic products of foreign brands are in a monopoly position in the middle and low-end market segments, and coffee giants such as Nestle and Maxwell have a market share of more than 80%. In the future, China's local coffee enterprises, represented by Gu Coffee and Chunguang Food, are in a period of transition from raw bean cultivation and rough processing to self-branded coffee products.

2015-07-23
A brief introduction to Yunnan Hougu Coffee Development status of Hougu Coffee in China

A brief introduction to Yunnan Hougu Coffee Development status of Hougu Coffee in China

Hougu Coffee is the first local coffee brand in China. in addition, there are no other large-scale brands in China. Relying on the huge domestic consumer market and development potential, Hougu Coffee has good market development conditions. Hougu Coffee has a profound Chinese cultural heritage, absorbing the cultural traditions of Taoism and Confucianism. The meaning of Hougu comes from the moral Sutra, and the latter represents the king as the queen.

2016-03-02
Coffee exported from Indonesia to China increases by 20% a year.

Coffee exported from Indonesia to China increases by 20% a year.

The reporter learned from the "comparable" coffee general agent in China that all comparable products sold in China are imported from Indonesia, and since it entered the Chinese market in 2012, it has achieved high growth at a rate of 30%, 40%, and has become the third brand in the domestic market.

2014-06-10
Planting area of China Lingfeng Coffee the production line of Lingfeng Coffee Company China Coffee Manor

Planting area of China Lingfeng Coffee the production line of Lingfeng Coffee Company China Coffee Manor

Yunnan Network (Reporter Zhao Gang) on March 23, the reporter learned from the Agricultural Bureau of Lincang City, Yunnan Province that Lingfeng Coffee, a leading local agricultural enterprise, has driven more than 44000 farmers in seven counties (districts) to participate in coffee cultivation, and has built a high-quality self-owned coffee base of 230000 mu. At the same time, Lingfeng Coffee LOGO and advertising slogan will be solicited nationwide, which means that the brand of China's largest coffee grower will be built.

2016-03-02
Coffee bean production drops sharply, China becomes a new source of Starbucks, Brazilian coffee beans Starbucks

Coffee bean production drops sharply, China becomes a new source of Starbucks, Brazilian coffee beans Starbucks

It is reported that coffee production has plummeted due to weather and disease in Brazil, a coffee-producing country. Starbucks, the world's largest coffee chain, has turned its attention to China.

2016-03-14
What is bone china? The benefits of bone china coffee cups

What is bone china? The benefits of bone china coffee cups

Bone china introduction: bone china originally called bone china, people feel indecent to gray word, renamed bone china. The so-called bone china, that is, bone powder plus quartz mixed porcelain clay, light texture, was milky white. Porcelain will be placed in the light, light can be faint. Bone china in the production process to add animal bone powder (ash), internationally recognized bone powder content of more than 40% of the said high-quality bone china (FINE BONE CHI

2014-08-22
Coffee machine: product positioning in different markets to be cultivated

Coffee machine: product positioning in different markets to be cultivated

STARBUCKS (Starbucks), COSTA, SPR, carving time and Shangdao Coffee are not unfamiliar to many consumers living in China's first-and second-tier cities.

2014-07-22
China's first coffee testing key laboratory starts construction of China Coffee Network yellow caturra

China's first coffee testing key laboratory starts construction of China Coffee Network yellow caturra

According to the Yunnan Pu'er entry-exit Inspection and Quarantine Bureau, the construction of the national key laboratory for coffee testing began in Pu'er City, marking the birth of China's only national professional laboratory for coffee products in Yunnan Province. Coffee cultivation in Pu'er City began at the end of the 19th century and began to develop in industrialization in 1988. in 2015, the planting area of coffee in the city was 757000 mu, put into production of 402300 mu, and the output was 3.99%.

2016-04-19
A study on the Development trend of Korean Coffee shops in China: the expansion Strategy presents three advantages

A study on the Development trend of Korean Coffee shops in China: the expansion Strategy presents three advantages

Source: Ruiyide August 19, 2014 release: @ Coffee Club RET China Commercial Real Estate Research Center selected 12 representative coffee shop chains in the past 17 years to conduct in-depth research on its development in China. In the country's first launch of the "Korean coffee shop China Development trend Research report", to give you a glimpse of the new power of the coffee shop chain brand market! Europe

2015-04-27
The latest coffee news ready-to-drink coffee this summer the beverage giant is still adding size to the strategic partnership between Nestl é and Alibaba.

The latest coffee news ready-to-drink coffee this summer the beverage giant is still adding size to the strategic partnership between Nestl é and Alibaba.

The data show that China's coffee market is growing at an annual rate of 15% and 20%. Among them, the compound growth rate of instant coffee is as high as 34.2%. From Coca-Cola's high-profile launch of Qiaoya, Yibao teamed up with Japanese Kirin Hot Cafe, Starbucks chose to meet with Master Kang's petty bourgeoisie, and uniformly launched the new ready-to-drink coffee strategy Yaha hey series, Wa also launched Maoyuan Coffee.

2016-04-18
Amazon is involved in the field of coffee in China to launch online cafes

Amazon is involved in the field of coffee in China to launch online cafes

Following JD.com 's investment in 3W coffee, the promising domestic coffee field has been reintroduced to e-commerce giants. Amazon China recently launched an online cafe, which is different from the offline store model of JD.com 's capital injection. Amazon China is targeting the online goods market.

2016-06-23
Brand culture introduction and information of Hougu Coffee Co., Ltd.

Brand culture introduction and information of Hougu Coffee Co., Ltd.

Hougu Coffee is the first local coffee brand in China. in addition, there are no other large-scale brands in China. Relying on the huge domestic consumer market and development potential, Hougu Coffee has good market development conditions. Hougu Coffee is the first local coffee brand in China. in addition, there are no other large-scale brands in China, relying on the huge domestic consumer market and development.

2015-12-24
Hougu Coffee Brand Culture Hougu Company Culture Yunnan Dehong Hougu Coffee

Hougu Coffee Brand Culture Hougu Company Culture Yunnan Dehong Hougu Coffee

Hougu Coffee is China's first indigenous coffee brand. In addition, there is no other scale brand in China. Relying on the huge domestic consumption market and development potential, Hougu Coffee has good market development conditions. Hougu Coffee is China's first indigenous coffee brand. In addition, China has no other scale brands, relying on the huge domestic consumer market and development.

2016-01-05
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